Zipp My26 Launch Event
Zipp My26 Launch Event

MAY 22, 2025

ZIPP Exclusive Launch Event & Giro d'Italia Experience

The new Zipp line was presented in an exclusive preview at the Beltrami TSA headquarters, which for the occasion welcomed a selection of official retailers of the brand inside the Experience Center.

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After the initial welcoming moment, the event got into full swing with a brief introduction dedicated to the long and solid collaboration between Beltrami TSA and Zipp. A historic bond, born right from the company's beginnings, when brothers Graziano and Marco Beltrami chose Zipp as one of the first brands to import into Italy.

The full program for the day was then presented, with an overview of the planned activities, designed to offer participants an immersive and in-depth experience in the world of Zipp.

In the second part of the morning, the Beltrami TSA team and the retailers present moved to Casina, a town crossed that very day by a stage of the Giro d'Italia. The welcoming restaurant Il Carrobbio hosted the participants in a reserved space, made available with great availability by the staff, where the exclusive preview of the new Zipp line took place.

The technical presentation was entrusted to Zipp Field Guides Daniele and Gabriele, who illustrated in detail all the new features of the 2026 range, focusing on both the aesthetic aspects and the technical innovations introduced in the new models.

The most interactive moment of the event was the direct confrontation between retailers and technicians, during which doubts, requests and curiosities were explored. A precious opportunity to provide operators with all the tools necessary to respond competently to the needs of an increasingly informed and demanding clientele.

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At the end of the presentation, the participants were able to enjoy a pleasant convivial moment with a refreshment based on fried gnocco and typical cured meats, a prelude to lunch and the awaited passage of the Giro d'Italia stage. Even during the moment at the table, the spirit of sharing remained alive: retailers and members of the Beltrami TSA team spontaneously exchanged opinions, experiences and reflections on the market, products and new customer needs.

The relaxed and informal atmosphere fostered authentic dialogue, strengthening professional relationships and the sense of community that has always linked Beltrami TSA to its network of partners.

To crown the day, the exciting passage of the pink caravan provided a moment of spectacle and shared participation. At the end of the stage, the group returned to the headquarters of Beltrami TSA, closing an event marked by innovation, passion and collaboration.

The “ZIPP AHEAD 2025” event represented much more than a simple product preview: it was a moment of real connection between the company, partners and the territory. Days like these testify to Beltrami TSA's constant commitment to building solid and lasting relationships with its dealers, offering opportunities for technical updates but also for human and professional comparison.

The new Zipp line is part of a path of growth and innovation, in which every detail is designed to meet the needs of an increasingly advanced cycling. And Beltrami TSA is proud to be, once again, alongside its partners to pedal together towards the future.

 

Discover all the technical details and news of the new 2025/2026 Zipp range in the dedicated article:

Discover the new Zipp wheels
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FROM THE PRESS.

Reviews

The “ZIPP AHEAD 2025” event also attracted considerable attention among the media and content creators in the industry. 

Below is a selection of articles and content created by the journalists present:

Wheels, pressure sensors and tires, Zipp fireworks. The Zipp universe never stops coming up with functional and interesting components and solutions. The American company revamps its NSW wheel family, which is now based on a new hub.

BICI.PRO

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Zipp debuts AXS technology on "3-series" wheels. 

Zipp's "Series 3" is probably the Indianapolis-based brand's most beloved wheel family among cyclists. Since its very first editions and even in the..."

CYCLOTHURISM

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Today we were guests of @beltramitsa and amidst good food, the passing of the Giro d'Italia and a wonderful company of dealers, we attended the presentation of the new @zippspeed range directly from the guys at the brand.

cycloturismosocialclub

Watch reel

Sram

The perfect combination of precision and strength. Sram is a relentless pursuit to make the climb shorter, the road smoother, the curve tighter, the descent faster.
To give you the strongest, lightest, fastest bike on earth, to be the best.

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Factor

Our purpose is to pursue unparalleled excellence.
Factor Bikes was conceived from a commitment to innovation, speed and performance through advanced engineering; our soul lives in the union of technology and integration, while our heritage comes from motorsport and aviation.

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CERAMICSPEED

CeramicSpeed was born out of a dream to change the world of cycling. Today we can safely say that dream has turned into reality. For nearly two decades, we have revolutionized the highest level of professional cycling by constantly pushing the limits of drivetrain performance. Along the way, our efforts have helped bring home victories in Grand Tours, and World Championships.

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CORIMA

CORIMA's expertise and innovation in carbon and composite materials are globally recognized. They have been producing high-performance carbon wheels for over 30 years. They control all stages of the production process; from design to assembly and packaging. Corima wheels are handmade using prepreg carbon fibers, in their factory in LORIOL sur DRÔME, FRANCE.

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ZIPP

Zipp meets the customer's needs to lead them to peak performance, creates superlative quality components through innovative design and manufacturing, using the best materials and technologies available.

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MUC-OFF

Creators of the most innovative care products to keep both cyclists and their bicycles at their best, making them look brilliant after every performance!

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ARGON 18

Weight, stiffness, comfort. These are the three well-balanced properties from which Argon frames are born. A landmark brand that has created a tradition of technological innovation and design. Argon18 poses a challenge to the most demanding customers: it creates frames with the most sophisticated and high-performance materials.
Brand packed with a wide range of models, starting with those who are just approaching the world of two wheels to those who seek perfection

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ALMSTHRE

ALMSTHRE was created by three cyclists from San Diego, CA, whose relentless pursuit of endless adventures has always been in their blood. They seek to go further, explore more and connect deeply with nature, themselves and others. To feel alive, they believe that one should never stop exploring the unknown. They strive to get out of the comfort zone and always move forward. The art of doing is what motivates and inspires them, while passion is what fuels them. Therefore, when there is no end in sight, they keep pushing forward, because they are ALMSTHRE.

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BLAKC INC

Black Inc brand of components, starting from top-of-the-line wheels to handlebars, stem, and seatposts.Black Inc products are designed to perform at the highest level.

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HEALT THROUGH SPORT

Health Through Sport (HTS), founded in 2019, is an Italian company of experts in medicine and sports, based in Tuscany. The Top Shield line of functional, doping-free cosmeceuticals is designed to prevent and treat skin problems caused by saddle use (cycling, motorcycling, horseback riding). 

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HUTCHINSON

Hutchinson is a tire brand for the two-wheel world, always looking for new compounds for their tires. Hutchinson's range is vast starting from the road world to gravel and Mtb.

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KEYWIN

The world's lightest combination. Keywin pedals offer the largest footprint ensuring a unique and optimal thrust.

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LEZYNE

Lezyne is a leader in bicycle accessories, with engineering, award-winning design, and in-house production. The 2025 collection is the result of more than 16 years of innovation.

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QUARQ

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RAULER

A company that was born and has remained handcrafted, which is also well known abroad, having acquired several important European customers. RAULER frames and bicycles have in the past been used by some of the most glorious athletes and professional teams in the history of the sport including "SMEG" and "GIACOBAZZI." Among the many victories achieved by RAULER bicycles, the victory of the 100 km. at the Los Angeles (USA) Olympics in the year 1984 is definitely worth mentioning.

 

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RAVEMEN

RAVEMEN is a brand that combines a passion for cycling with the safety of cyclists. Their bike lights, inspired by car headlights, offer better visibility than traditional lights, reducing the risks caused by glare. With high quality materials and innovative design, RAVEMEN products are reliable, easy to use, and help ensure cyclists' safety on the road.

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TRUVATIV

Truvativ is a brand that specializes in handlebars, stem and seatposts for the off-road world. Top-of-the-line products provide you with lightweight, stiffness and safety

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TIME

TIME's mission is to help cyclists enjoy cycling by making the world's best and most innovative pedals.
TIME pedals give the rider the ability to take on any challenge, be the best performing and pedal the longest.

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TSA

Check out all the items from Tsa's house brand!

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TUFO

TUFO's philosophy focuses on specializing in the production of tubulars, working with world champions and elite cyclists. Products are made with high standards and strict quality control, with much of the production done by hand to ensure attention to detail. Each TUFO product is therefore "unique."

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HOLY MOTHER.

Brand specializing in sports nutrition. Products designed to provide maximum energy needed in any sports activity.
We develop our products with a scientific, performance-oriented approach, using the latest advances in sports nutrition

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SIGMA

Discover SIGMA's signature lights and GPS.

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SPORT FEEDBACK

In 2004, Doug Hudson launched Feedback Sports after the success of ChromeTM, starting with the Alpine Scale digital scale. In 2016, the range was expanded to include portable tools and trainers, which are popular with professionals. Today, the team in Golden, Colorado, develops more than 70 products for cyclists of all levels, creating stylish, lightweight and portable solutions for professionals and amateurs.
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JUICE LUBES

Juice Lube is in the business of cleaning and lubricating your bike. Effective products that allow you to clean and lubricate your bike to the fullest allowing your bike to perform as well as possible.

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MICHE

Solid roots rooted in the past and allowing us to look forward to a future completely oriented towards innovation.
Since 1919, cycling has been our passion. We produce high quality wheels and components proudly Made in Italy. We look ahead thanks to new technologies and the smart approach of Industry 4.0. A history spanning three generations and a bright future all to write.

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PEDAL PLATE

Pedal Plate offers two versions optimized for the two most popular pedal systems on the market Shimano SPD-SL and LOOK KEO. Now also available in MTB version for Shimano SPD pedals, Look X-Track and Cranckbrothers (Eggbeater, Candy).

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ROCKSHOX

Shock absorbers, forks, and telescopic seatposts everything you need to best equip your MTB.

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HAMMERHEAD

HAMMERHEAD is a new cyclocomputer designed for ambitious cyclists, with cutting-edge visualizations, next-generation technology and advanced customizations. It offers over 35 hours of battery life for uninterrupted exploration.

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