ALMSTHRE was created by three cyclists from San Diego, CA, whose relentless pursuit of endless adventures has always been in their blood. They seek to go further, explore more and connect deeply with nature, themselves and others. To feel alive, they believe that one should never stop exploring the unknown. They strive to get out of the comfort zone and always move forward. The art of doing is what motivates and inspires them, while passion is what fuels them. Therefore, when there is no end in sight, they keep pushing forward, because they are ALMSTHRE.
Our space: technology, innovation, connections
From the expo area to the starting line, our team welcomed cyclists and fans with the brands we exclusively distribute: Muc-off, Sram and Santa Madre.
Two booths dedicated to the sale of Muc-Off products, offering personalized advice on bicycle cleaning and maintenance. Visitors thus had the opportunity to get up close and personal with the best products for taking care of their bike and facing every adventure on two wheels in optimal conditions.
Beltrami TSA was also present with a space dedicated to Santa Madre, a reference brand for high-quality sports supplementation. Athletes and fans were able to discover and purchase the products best suited to their nutritional needs, supported by the expert advice of the staff.
Sram official service
The experienced hands of our team worked tirelessly to ensure maximum performance for the participants. Thanks to all the cyclists who relied on us to fine-tune their bikes.
In fact, next to the sales area, the SRAM technical assistance service could not be missing, to ensure the best performance for the participants of the Granfondo L'Étape Parma by Tour de France. Leading the mobile workshop was our specialized technician Luca, who worked non-stop for two days to ensure that every cyclist had a perfectly efficient bike ready for the challenge.
BELTRAMI TSA
A support to
360 °
Numerous bicycles passed under the expert gaze of our technicians: thorough checks, targeted interventions and an always professional approach made the difference for many athletes. The contribution of our staff was not limited to mechanics: strengthened by their experience in Beltrami TSA Tech Academy, they shared with the public
their knowledge, explaining the workings performed and offering valuable advice for optimizing performance in competition and in daily preparation.
A comprehensive service that combined technical expertise and educational spirit, once again confirming Beltrami TSA's vocation to support the world of cycling across the board.

































